Cannes Lions 2024

The Cannes Lions International Festival of Creativity is almost here — and TransUnion is excited to see you there.

This much-anticipated event is the highlight of the marketing year, attracting over 15,000 attendees from nearly every corner of the advertising and creative communications industries. Cannes brings all these professionals together to network, explore the future of media and marketing, and celebrate the best of brand communications and creativity with the Cannes Lions Awards — the cornerstone of the entire event.

But in today’s media landscape, creativity isn’t the only variable in the marketing success and innovation equation. This is reflected in the show’s theme this year: The best creative wins. The right audience pays. Delivering the right message is one thing — delivering that message to the right audience at the right time and in the right context can be something else entirely.

With that in mind, we’ll guide you in optimizing your marketing investments by helping you get a clear picture of performance across channels. In addition, we’ll reveal how you can effectively enhance the customer journey and paths to purchase — and execute successful marketing strategies at scale.

Meet with us to discover how TransUnion’s core identity asset serves as the foundation for solving our clients customer acquisition, retention and growth challenges, in addition to how it’s being leveraged for their biggest marketing bets. Amazing creativity got you to Cannes — but better identity-enabled marketing can take you anywhere.

Please feel free to schedule time to meet at our Medialink Beach location. See you there!

TransUnion executives will be participating in thought leadership sessions throughout the week. Our mainstage event will be a lunch and learn — Being Bold Wins. Go Further with TransUnion. — on Wednesday, June 19.

For a full list of where to catch TransUnion executives speaking, see the schedule below.