Streamline applications by identifying where customers encounter friction in your online forms
Optimize smarter A/B form tests with behavioral insights indicating frustration, confusion or hesitation — causing abandonment
Leverage science-based, quantitative metrics to baseline your UX, connecting behaviors to related outcomes
Optimizing online applications requires data that reveals how insurance applicants answer your questions in real time. The Friction Index Dashboard unlocks a powerful, new source of behavioral data revealing how users interact with your digital quote and any friction they may be experiencing.
Collect high-fidelity, anonymous behavioral signals from any device, in any language, in real time.
Gain actionable insights through the Friction Index Dashboard by exploring and understanding online behavior and CX friction.
Uncover issues and unseen friction to determine the steps needed to effectively optimize the CX.
Friction Index is a registered trademarks of Neuro-ID®
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