Build and activate high-performing audiences powered by robust and durable identity data.
Find your best customers
Build, model and activate audiences in a single modular platform, boosting your marketing efficiency and accelerating time to market.
Reach across the connected media ecosystem
Augment your own data with an extensive catalog of trusted third-party data assets to reach connected consumers across the web, social media, streaming platforms and more.
Navigate today's compliance landscape with confidence
Work with data providers that have been vetted to ensure compliance with industry consumer privacy standards.
TruAudience™ Audience Solutions
Build and activate high-value audiences across marketing touchpoints.
Create audiences using your first-party data, third-party audiences or TransUnion’s marketing attributes.
Audience Activation
Make the most of your first party data assets with advanced identity resolution and audience building capabilities alongside a broad distribution network.
24 hours
TransUnion activates 95%+ of all audiences in less than a day.
130K
Access more than 130K off-the-shelf audiences to reach consumers across media types.
“Using TransUnion data to shape our marketing message and customer experience really has helped us identify our customers”