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TruLookup Predictive Attributes

Gain more clarity on how to prioritize and segment customer populations.

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Predictive Attributes help organizations make impactful, cost-effective and scalable improvements to performance by enhancing the ability to evaluate risk, prevent fraud and optimize portfolios. 

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Predict Attributes product capabilities

Identify risk

Help predict prospective customer and portfolio risks before they impact your business.

Prioritize and segment

More efficiently understand risk and better segment your portfolio. Retroactive capabilities show how certain attributes could have helped in prior scenarios.

Upgrade your data science and analytics efforts

Target unique risk categories across the customer lifecycle, such as fraud prevention, account management and collections.

Explore predictive attributes that vary from historical information over 12, 24 and 36 months or 5 or 7 years. Attributes include:

  • Address
  • Current and past phone numbers
  • Bankruptcies, foreclosures, liens, judgments
  • Properties
  • Driver’s license
  • Relatives and known associates
  • Employer
  • Vehicles owned
  • Judgments and criminal history
  • Voter registration 

Learn more about TruLookup Predictive Attributes