TruVision for Understanding Behavior Patterns and Insights
Better engage and retain accounts by using consumer behavior insights to inform your strategies.
Related Products
TruVision Traditional Credit Attributes
Develop more actionable risk models with granular views on consumers based on unique behavioral characteristics.
TruVision Premium Credit Attributes
Leverage enriched data, including off-us utilization, revolving credit and product preference, to identify predictive behaviors.
TruVision Alternative Credit Attributes
Get an expanded view of consumers’ credit profiles by going beyond traditional credit data and using alternative data sources.
TruVision Trended Premium Algorithms
Make more precise lending decisions with the enhanced ability to identify specific credit trends.
2.7X
Consumers with growing bankcard balances have future average spend of up to 2.7x higher than those with decreasing balances. 1
2X
Recent balance builders roll to higher delinquency statuses 1.5 to 2x more than consumers who are deleveraging. 2
1. Source: 2021 TransUnion analysis using Bankcard Balance Magnitude Premium Algorithm
2. Source: 2021 TransUnion analysis using Balance Magnitude Premium Algorithm
Learn more about TruVision Understanding Behavior Patterns and Insights
Information for Good®.
Connect with us
