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Video: Understanding Branded Call Display

Consumers lost an estimated $87 billion¹ to robocalls and phone scams in 2022, further validating our data: 90%¹ of enterprise calls to customers go unanswered due to their wariness of unidentified calls being fraudulent.

For organizations that rely on the phone to conduct critical businesses matters, this has detrimental and costly effects. This is why branded calling is important.

With TruContactTM Branded Call Display, you empower customers with the information they need to decide if they want to answer the phone: who’s calling (your enterprise’s name, logo and phone number), the reason for the call, and verification the call has not been spoofed.

Watch our short video for an overview of Branded Call Display and how it can help your organization achieve its right-party contact goals.

For additional solution information, download our eBookFive Reasons to Brand Your Calls — or contact us.

 

¹Robokiller

¹Internal TransUnion Data