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Successful Forecasting for Fast Markets: New Retail Report

The Retail Renaissance Report: Four Keys to Predicting Online and In-Store Demand Across Global Markets

Ecommerce adoption in the UK jumped five years ahead in the first year of the Covid-19 pandemic, according to a study by NatWest and Retail Economics. But what about the rest of the EMEA region?

Read The Retail Renaissance Report: Four Keys to Predicting Online & In-Store Demand Across Global Markets and see what top retailers learned from the whirlwind of volatility they've experienced in EMEA over the past few years. 

Leveraging three years' worth of retail sales data from leading global retailers, the report shows:

  • How to go beyond linear forecasting to benefit from retail scenario planning models
  • Best practices for inputting new variables and the most recent data as conditions evolve
  • How to balance local with regional and national variables for more targeted predictions
  • Four essential takeaways for achieving next-level forecasting

Read The Retail Renaissance Report: Four Keys to Predicting Online & In-Store Demand Across Global Markets today.

“When marketing budgets are under tremendous pressure, it's imperative to accurately predict consumer demand — and the marketing investments contributing to that demand — across all points of sale." — Brett House, VP Marketing Solutions,  TransUnion

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