2024 REPORT

Consumers looking to cut costs are in the market for new mobile and internet/broadband providers — and they have a variety of options.

So, what can you do to capture their business — while keeping your existing customers from straying? Start by reading the TransUnion 2024 Telecommunications Consumer Report.

For this in-depth analysis, we surveyed consumers to better understand their sentiments toward their current providers, why they’re planning to switch, and their top priorities when choosing a new provider. Specifically, it reveals:

• A demographic breakdown of what consumers want most in a provider  

• Consumers’ opinions on bundling providers to save 

• How providers can gain a competitive advantage by prioritizing security