Senior Director of Analytics & Attribution Solutions
TransUnion
Chris Hawk
Director, Media Strategy & Investment Performance
Papa John’s
Mike Jacobs
VP, Growth
Etsy
Jen Faraci
Chief Data Officer
Digitas North America
There’s no doubt that modern cross-channel measurement poses a unique challenge, but that still leaves lingering questions: What’s the best approach for stitching together data across walled gardens and closed loop environments? What role does identity play in facilitating actionable measurement? And what does good performance marketing measurement actually look like? Hear from industry experts as they look to answer these questions and more to untie this knot of modern measurement.
Senior Director of Analytics & Attribution Solutions
TransUnion
Chris Hawk
Director, Media Strategy & Investment Performance
Papa John’s
Mike Jacobs
VP, Growth
Etsy
Jen Faraci
Chief Data Officer
Digitas North America
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