Media and Entertainment
Comprehensive identity and people-based marketing solutions to enable better targeted advertising across direct, digital and streaming.
Our Marketing Solutions Help Brands Reach Connected Consumers and Homes
Attributes and segments expand what you know about individuals and align people-based audiences to campaign goals
Our cross-validated view of identity helps resolve to a persistent ID for better match rates and audience precision
The TruAudience® Data Marketplace (formerly Tru Optik), is an end-to-end solution for high-fidelity audiences and targeted streaming campaigns
A platform capable of ingesting, matching and modeling data in near real time to support unique business needs
Ad Tech and Martech Providers
Partnering with DSPs, SSPs, DMPs and companies powering the media ecosystem to solve challenges of data coverage, disparate identity, and digital and streaming activation.
Brands and Agencies
Providing identity infrastructure, attributes and audience segments to help improve advertising and campaign returns.
Data Partners
Our audience platform and machine learning technology enables data and audience taxonomy creation with speed and ease.
Streaming and Digital Publishers
Increase yields and improve data monetization opportunities with a more robust understanding of connected consumers and households.
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