Data breaches, consumer scams, Gen-AI…it’s nonstop.

You’re being asked to do what’s nearly impossible: reduce fraud risk and remove friction to convert more customers. But synthetic identities are different — they look like real people. As the perfect imposter, they’re designed to exploit siloed systems and weak risk signals so you welcome them undetected. So, how do you stop synthetics that are evolving faster than your fraud prevention systems, teams and budgets?

Get a clear picture of identity.

Here’s the thing, get identity right and you get fraud right — that’s modern fraud prevention. At TransUnion^®, we don’t just detect synthetic risk — we resolve identity, giving you the confidence to say yes to more customers while reducing fraud. Our solutions unify online and offline identity signals to deliver real-time risk insights. We enable adaptive decisioning at new account creation by connecting the dots over space and time to deliver a fresh, clear perspective of identity with each interaction.