Improve your identity footprint with solutions to power people-based marketing
Discover the five people-based trends shaping the future of the identity ecosystem and enabling privacy-safe, omnichannel and addressable advertising.
Greater Identity Depth and Coverage
An identity graph covering 96% of US adults to confidently power omnichannel marketing decisions across display, social, mobile, advanced TV and more
Individual and Household-Level Views
Reach all addressable environments, including the connected home, with insight into individuals and households
Offline Source of Truth
Understand consumers over time and resolve identities based on validated, offline data
Matching Methodologies and Infrastructure
An established framework to validate and reconcile disparate data sources across devices and touchpoints through multi-key matching
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