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TruAudience Identity Solutions

Improve marketing and measurement outcomes with a robust, identity-powered view of your customers.

with Neustar

identity proof

Improve consumer data quality from many sources to transform customer relationship management (CRM), marketing and analytics outcomes

TruAudience™ Identity Solutions

Transform omnichannel marketing and media performance with the next generation of identity resolution capabilities.


Return on your investment in our solution.¹


Return on your advertising spend.¹


Reduction of duplicate CRM records.²


Increase in conversions from higher audience performance.²

¹ A Forrester Total Economic Impact™ Study, The Total Economic Impact of Neustar Unified Analytics

² TruAudience client analysis 2021

TruAudience Marketing Solutions

Build high value audiences

Create and segment high quality customer and prospect audiences.

Activate omnichannel campaigns

Syndicate audiences at scale across all marketing channels.

Measure and optimize ROI

Continuously measure and improve marketing returns on investment.


Enhance data privacy and collaboration

Leverage data collaboration with greater security for privacy-first marketing and analytics. 

Acquire more customers

Improve campaign performance with credit-informed data and targeting solutions.

Transform your approach to consumer data strategy