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Retail & Ecommerce

Strengthen your retail business by improving marketing effectiveness, optimizing fraud and loss prevention, and improving customer call experiences.

Retail & Ecommerce

Strengthen your retail business by improving marketing effectiveness, optimizing fraud and loss prevention, and improving customer call experiences.

Increase customer value and loyalty with a safe, personalized shopping experience

Customer data is your most strategic asset in providing personalized, seamless, and secure shopper experiences and creating new audiences for acquisition. Maximize ROAS and compete effectively with walled gardens. Protect your business and customers with fraud detection and loss prevention.

woman ecommerce
grocery retail
Studio shot of a young beautiful businesswoman against a blue background

250M+

Total view of US offline and online consumer data: 250M+ adults, 125M+ households

500+

500+ individual and household data attributes, and 13,000 propensity-based attribute scores

130%

Deliver a 130% increase in return on ad spend 

10B+

Insights from a global consortium of 6,000 fraud analysts, 10B+ known devices, and 122M fraud reports

56%

Improve outbound answer rates by up to 56%¹

¹A Forrester Total Economic Impact™ Study, The Total Economic Impact of Neustar Unified Analytics

Solutions for every stage of the shopper’s journey

Customer acquisition and growth

Build and identify audience segments most likely to convert. From lookalike audiences to digital prescreen – achieve greater scale, improve efficiency and maximize marketing spend.

sunset
sunset

Manage caller name

Protect against call blocking and spam tagging, giving shoppers a reason to answer with branded calls.

man using smartphone at the supermarket
man using smartphone at the supermarket

Stop fraud before it stops you

Leverage advanced insights to detect fraud and mitigate risk in real time while protecting your business and the customer experience.

woman shopping for clothes
woman shopping for clothes

Enhance the customer journey

Improve data effectiveness, fraud detection and customer experience.