Improve data quality and avoid fragmented data silos with a single-source identity graph.

Segment customers with common attributes; find more customers that look like your best customers.

More effectively target audiences and personalize customer experiences across all paid and owned media channels.

Get end-to-end marketing measurement, analytics and attribution solutions to inform better business outcomes.

Leverage data collaboration with greater security for privacy-first marketing and analytics.

Reduce retail shrink, identify and manage risk, and protect profits by building more robust investigations.